Source:
SKIMS
/
SKIMS
SKIMS
is
continuing
to
tap
into
the
culture
seamlessly.
Usher
is
the
face
of
the
brand’s
newest
menswear
campaign.
As
spotted
on
Variety
Magazine
the
music
legend
has
lent
his
talents
to
Kim
Kardashian’s
popular
line.
SKIMS
has
curated
a
new
collection
to
coincide
with
the
crooner’s
forthcoming
album
COMING
HOME.
The
capsule
includes
a
variety
of
men’s
undergarment
essentials
including
tank
tops,
briefs,
boxer
briefs,
socks
and
t-shirts.
Each
of
the
items
are
available
in
multiple
colors
including
black,
white,
grey,
green
and
more.
Source:
SKIMS
/
SKIMS
Aside
from
the
apparel
the
campaign
is
offering
his
fans
special
access
to
his
ninth
studio
effort.
On
Friday,
Feb
9
a
limited-edition
digital
version
of
the
album
will
be
available
on
SKIMS.com.
This
exclusive
will
feature
the
bonus
track
“Naked”
and
an
alternative
album
cover.
The
“My
Way”
singer
detailed
his
enthusiasm
in
a
formal
statement.
“When
I
was
asked
to
partner
with
SKIMS
Mens,
I
was
so
humbled”
he
said.
“Kim’s
been
a
longtime
friend
of
mine
who’s
always
been
so
supportive
of
my
work,
so
the
opportunity
to
collaborate
together
on
a
campaign
that
supports
both
of
our
highly
anticipated
launches
made
total
sense.
“Launching
this
campaign
ahead
of
multiple
career
milestones
feels
like
a
full
circle
moment,
with
SKIMS
supporting
the
release
of
my
new
album,
COMING
HOME”.
The
new
SKIMS
menswear
collection
will
be
available
Feb.
12.
You
can
preview
the
pieces
here
and
watch
the
promotional
trailer
below.
